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Gelato di Roma Creamery Pizza & Ice Cream Franchise Information:
 Gelato di Roma Creameries are the brainchild of Allie T. Mallad, an entrepreneur whose recent formula for success has everyone exploring the finer points of a favorite comfort food - Italian ice cream, or gelato. Allie's operational expertise coupled with his entrepreneurial passion and marketing savvy, eventually gave rise to the Gelato di Roma concept.
A hands-on approach to corporate franchise management has proven to be a giant winner for the company, and the quality presentation of over 50 freshly made gelato flavors is the "magic" behind the company's success.
Gelato is Italian ice cream. It has a richer flavor and thicker texture than regular ice cream because it includes more solids, no preservatives and less air. Since the air content is only about 45% (versus 100% in regular ice cream) and the fat about 7% (versus 16% in regular ice cream), the product is denser and the flavors more concentrated. Gelato di Roma offers 51 flavors (all made on premises with 100% natural ingredients and no preservations), including a line of intensely flavorful fruit sorbet, sugar free flavors and cakes. Gelato di Romas also offer pizza - a natural fit for the consumer as well as an operationally perfect match for the business model.
Our Business
The ice cream business is a 20+ billion dollar industry and the pizza industry is also huge at about 30+ billion per year. We have a specific and unique strategy to distinguish ourselves in the competitive marketplace. We are the only concept that has taken both industries to a higher level with the creation of "Pizzalato." This term truly explains our concept. It refers to dinner and dessert - or pizza and gelato. Our tagline is "Dinner with Us is Desert On us!" With our signature Pizzalato, customers will always leave our restaurants with a free pint of gelato or sorbet. It's a terrific idea that started as a promotion and is now an effective form of branding for Gelato di Roma.
Best Gelato Concept
We own the unique liquid proprietary base that is used to make our gelato. Without it, a gelato company loses control of two of the three fundamental stages of developing a premium gelato: quality ingredients and unequaled richness. The best gelato comes from ingredients that are carefully chosen.
Mission Statement
Gelato di Roma Authentic Italian Creamery's mission statement is to be a world-class franchisor while introducing the American consumer to the premium, incredible taste of gelato. To achieve this goal we are innovative in our approach to business. We work as a team, providing attention to detail but never losing sight of the larger picture.
Systems for Success
We recognize the need to provide leadership in all areas. Our success is based on three fundamental achievements: our proprietary recipes, 51 flavors of gelato that are made fresh daily, and the unmatched promotion "Pizzalato," where customers receive a free pint of gelato with the purchase of a medium or large pizza.
 Training - We provide comprehensive training before and during your grand opening as well as ongoing training and education in many forms long after you've served your first gelato. Our passion is gelato and we serve it with uncompromising pride. We provide 21 days of training at Gelato di Roma University for the franchisee and up to 3 additional key personnel in Riverside, California. We also provide 10 days of on-site training at your location after your business opens.
Site Selection - We'll be with you every step of the way to get your new business up and running. We'll assist you with selecting your site and provide consulting to help you negotiate your lease.
Construction - Experienced personnel will assist you every step of the way utilizing our 150-day countdown manual to open your business.
Marketing - Our marketing department will work with you to implement a Grand Opening campaign designed to create name awareness and generate immediate customer visits to your new store. This campaign is tailored to the needs of your store's demographic area. It will feature advertising materials and promotions to build your customer count and generate initial sales.
Manuals - The Operations Manual is easily understood, complete with updated procedures, processes and relevant operational information.
Why Choose Gelato di Roma?
- Over 30 Award-Winning Flavors of Fresh Gelato:2-Time Award-Winner at the Los Angeles County Fair
- Two Businesses Under One Roof - Untapped gelato concept with quality pizzas, salads, wings, breads
- Hot Opportunity - We are the largest gelato franchise in the United States with a concept that is extremely popular around the world. This is a ground-floor opportunity as we have just been recently registered to sell franchises in 33 states
- Established Systems - Proven, step-by-step methods of operation take the guesswork out of running your business, leaving you more time to focus on growing your business
Developing a Future
- At Gelato di Roma, a local Area Developer (AD) supports each franchisee. ADs recruit fellow franchisees, support them during lease negotiation and construction, and then monitor their ongoing store activities.
- Franchisee and Area Development opportunities are available throughout the 33 states. Master licenses are also available internationally.
- As a franchise owner, you will be able to start your business with established marketing and operations systems, an accepted brand name and trademark, national purchasing power and extensive training programs.
- Gelato di Roma is a franchise company that truly provides the organization, experience, and support for attaining the entrepreneurial formula for success.
- In addition to the many benefits behind this opportunity, you do not need any prior experience in the areas of gelato or pizza. This is a business that requires management and personnel skills. You can take advantage of the years of experience Gelato di Roma and its staff have acquired in the gelato and pizza industries.
Listen to What our Franchise Operators are Saying:
"When I decided to buy my own business, I knew how popular ice cream and pizza were. What I didn't know was how profitable they are! Gelato di Roma is the perfect franchise to capture the revenues of two concepts while only paying for one overhead."
- Joe Gornall
"I worked for over 15 years in the pizza industry and was blown away when I had an opportunity to see what Gelato di Roma could do for me financially. I knew that pizza was very profitable however, when I was introduced to gelato I immediately knew that I was going to be extremely successful."
- Shawnee Warrick
Please complete the email form below for more franchise information.
Franchise Info Request
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| Franchisor Profile |
Investment Requirements:
• Total Capital Investment: $235,750 - $302,450
• Liquid Capital Required: $100,000
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Financing Assistance:
• Yes, Via Third Party
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Training and Support:
• Yes
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